Artigo exemplar de um dos vencedores E&P 2007, a BNET:

What’s all the hype about Web 2.0, and why should you care? We’re glad you asked. To begin, you can read our BNET Briefing on what Web 2.0 is all about and how it’s changing the way companies use and manipulate online information. If you want to begin using Web 2.0 technologies inside your firm, we’ve prepared step-by-step guidance on how to take Web 2.0 applications and services for a test drive — and how to build support for them among your employees.

Assim se fazem os vencedores…